Privacy Policy

Last Updated: October 27, 2026

At Lenifica, a decorative accessories brand owned and operated by Kelvera LLC, we recognize the importance of protecting your personal information and respecting your privacy. We are committed to maintaining transparent data practices and providing customers with clear information about how their personal information is collected, used, shared, and protected.

This Privacy Policy explains our practices regarding personal information collected when you visit our online store, browse our Nature Friends, Lucky Item, and Botanical Daily collections, make a purchase, communicate with our customer support team, or otherwise interact with our services.

By using our website, you acknowledge that your personal information may be processed as described in this Privacy Policy, subject to applicable privacy laws and your available privacy choices.

1. Information We Collect

To operate our online store, process transactions, and provide customer support, we may collect the following categories of personal information:

Personal and Contact Information

When you place an order, create an account, or contact us, we may collect information such as:

  • Full name

  • Billing and shipping addresses

  • Email address

  • Telephone number

  • Account information, where applicable

  • Information voluntarily provided through customer service communications

Order and Transaction Information

When you purchase products from our store, we may collect:

  • Order numbers and purchase history

  • Product selections and quantities

  • Transaction amounts and payment status

  • Shipping preferences and fulfillment details

  • Return, refund, or cancellation requests

Payment Information

Payments are processed through third-party payment service providers. Depending on the services used, payment information may include payment method details, transaction identifiers, and billing information.

We do not need to receive or retain complete payment card numbers or card verification codes for ordinary order administration. Payment service providers handle sensitive payment credentials in accordance with their applicable security practices.

Automatically Collected Information

When you browse our website, certain information may be collected automatically through cookies, analytics technologies, and similar tools, including:

  • Internet Protocol (IP) address

  • Browser type and operating system

  • Device information and identifiers

  • Pages visited and browsing activities

  • Referring websites and traffic sources

  • Approximate geographical location derived from technical information

  • Interactions with products, advertisements, and website features

The precise information collected may vary depending on your device, browser settings, privacy preferences, and the technologies enabled on our website.

2. How We Use Your Information

Lenifica uses personal information for legitimate business purposes, including:

Order Processing and Fulfillment

To process purchases, coordinate payments, prepare shipments, provide tracking information, and handle returns or refunds.

Customer Communication

To respond to inquiries, provide order confirmations, communicate shipping updates, and deliver important service notifications.

Website Improvement

To understand website performance, analyze customer interactions, improve navigation, and optimize the presentation of our decorative accessory collections.

Marketing and Promotional Activities

To share information about new collections, promotional offers, and relevant products where permitted by applicable law and your communication preferences.

Fraud Prevention and Security

To identify suspicious transactions, prevent unauthorized activities, protect customer accounts, and maintain the security of our online services.

Legal and Regulatory Compliance

To maintain necessary business records, respond to lawful requests, fulfill tax or accounting obligations, and comply with applicable legal requirements.

Where laws such as the GDPR apply, our processing activities may rely on appropriate legal bases, including contractual necessity, compliance with legal obligations, legitimate interests, or consent, depending on the processing activity.

3. Data Security and Protection

We recognize the importance of maintaining reasonable safeguards for personal information.

Our approach to data protection may include the following measures:

Secure Data Transmission

Our online store and supporting service providers may use HTTPS, Transport Layer Security (TLS), or comparable security technologies to help protect information transmitted between customers and relevant systems.

Access Controls

Access to personal information is limited according to legitimate operational requirements and the permissions established within the systems we use.

Payment Security

Payment transactions are handled through external payment processors responsible for applying applicable payment security controls, including relevant Payment Card Industry Data Security Standard (PCI DSS) requirements.

Operational Safeguards

We seek to maintain appropriate administrative, technical, and organizational safeguards designed to reduce the risk of unauthorized access, misuse, alteration, or disclosure of personal information.

However, no electronic transmission or data storage system can be guaranteed to be completely secure. While we take reasonable steps to protect personal information, we cannot guarantee absolute security.

4. Information Sharing and Third-Party Services

Lenifica may share certain personal information with third parties where reasonably necessary to operate our business, fulfill orders, provide services, or support permitted marketing activities.

These parties may include:

Payment Service Providers

Third-party payment processors that facilitate transactions, verify payments, and support payment security.

Shipping and Fulfillment Partners

Logistics companies, warehouses, and delivery providers that require relevant order and contact information to process and deliver purchases.

Website and Technology Providers

E-commerce platforms, hosting services, technical support providers, and other vendors that help operate our online storefront.

Analytics and Advertising Partners

Depending on the services enabled on our website, we may use advertising and analytics technologies provided by companies such as:

  • Google: For website analytics, advertising performance measurement, search-related services, and campaign optimization.

  • Meta Platforms: For social media advertising, campaign measurement, and related marketing activities.

  • AppLovin: For digital advertising, campaign analytics, or conversion measurement where applicable.

These providers may collect or process certain technical identifiers, browsing information, and interaction data in accordance with their respective privacy practices and applicable legal requirements.

We do not represent that personal information is never sold or shared under the definitions of applicable privacy laws. Certain advertising-related disclosures may constitute a "sale" or "sharing" of personal information under relevant legislation, even when no monetary payment is received in exchange for the information.

Where required by law, we will provide applicable notice, consent mechanisms, and opt-out options.

We may also disclose information when reasonably necessary to comply with applicable laws, respond to valid legal processes, protect our rights, or address security concerns.

5. Cookies and Similar Tracking Technologies

Our website may use cookies, pixels, and comparable technologies to support its functionality and improve the shopping experience.

These technologies may serve the following purposes:

Essential Website Functions

To maintain shopping cart contents, support checkout activities, remember necessary session information, and enable essential store functions.

Analytics and Performance

To evaluate traffic patterns, understand customer interactions, and identify opportunities to improve website performance.

Personalization

To remember certain preferences and present relevant website content where supported.

Advertising and Measurement

To measure advertising campaign effectiveness, understand interactions with promotional content, and support personalized advertising where permitted.

You may manage cookies through your browser settings or through any applicable privacy preference controls offered on our website.

Disabling certain cookies may affect the operation of shopping cart features, account functions, or other website services.

Where legally required, non-essential tracking technologies will be subject to appropriate consent or other applicable privacy controls.

6. Children's Privacy

Lenifica's online store is intended for a general audience and is not specifically directed toward children under the age of 13.

We do not knowingly collect personal information from children under 13 in violation of applicable children's privacy laws.

If we become aware that personal information has been collected from a child in circumstances prohibited by applicable law, we will take appropriate steps to investigate and delete the information where required.

Parents or legal guardians who believe that a child has submitted personal information to us may contact support@lenifica.com for assistance.

We also recognize that additional protections may apply to personal information relating to minors under relevant state, federal, or international privacy laws.

7. Online Privacy Transparency (CalOPPA)

Lenifica aims to maintain transparency regarding its online collection and processing of personal information, including where the California Online Privacy Protection Act (CalOPPA) applies.

Our privacy practices include the following principles:

  • Customers may browse publicly accessible product pages without necessarily creating an account.

  • This Privacy Policy is intended to be accessible through our website.

  • Customers may contact us regarding questions about personal information and privacy practices.

  • Information about cookies, tracking technologies, and relevant privacy choices is provided within this policy.

  • We will address applicable browser-based privacy preference signals as required by relevant laws.

Where supported and legally applicable, users may exercise available privacy preferences through browser settings or website privacy controls.

8. European Privacy Rights (GDPR)

Individuals located in the European Economic Area (EEA), the United Kingdom, or other jurisdictions with comparable privacy frameworks may have additional rights regarding their personal information.

Subject to applicable legal requirements and exceptions, these rights may include:

  • Right of Access: Request information about personal data we process.

  • Right to Rectification: Request correction of inaccurate or incomplete personal information.

  • Right to Erasure: Request deletion of personal data in qualifying circumstances.

  • Right to Restrict Processing: Request limitations on certain processing activities.

  • Right to Data Portability: Request a copy of eligible personal data in a structured, commonly used, machine-readable format.

  • Right to Object: Object to certain processing activities, including direct marketing.

  • Right to Withdraw Consent: Withdraw previously provided consent where processing relies on consent.

We may need to verify your identity before fulfilling certain requests to protect your information from unauthorized disclosure.

Where applicable, you may also have the right to lodge a complaint with a relevant data protection supervisory authority.

To submit a privacy-related request, please contact support@lenifica.com.

9. California Consumer Privacy Rights (CCPA/CPRA)

California residents may have certain rights under the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA), where these laws apply to our business and its processing activities.

Such rights may include:

Right to Know and Access

You may request information regarding the categories and specific pieces of personal information collected about you, subject to applicable requirements and exceptions.

Right to Delete

You may request the deletion of eligible personal information, subject to legally permitted retention requirements and exceptions.

Right to Correct

You may request correction of inaccurate personal information maintained about you.

Right to Opt Out of Sale or Sharing

You may have the right to direct a covered business not to sell or share your personal information for purposes such as cross-context behavioral advertising.

Certain disclosures to advertising and analytics partners may qualify as a sale or sharing under California law.

Where required, applicable opt-out options will be made available through designated privacy controls or other legally recognized methods.

Right to Limit Certain Uses of Sensitive Personal Information

Where applicable, you may request restrictions on the use or disclosure of sensitive personal information for purposes beyond those permitted by law.

Right to Non-Discrimination

We will not unlawfully discriminate against individuals for exercising rights available under applicable consumer privacy laws.

Global Privacy Control

Where required by applicable law, we will recognize qualifying opt-out preference signals, including Global Privacy Control (GPC), as requests to opt out of the sale or sharing of personal information.

California residents may contact support@lenifica.com to submit privacy inquiries or requests. Additional verification may be required for certain requests, subject to applicable law.

These rights apply only to the extent required by relevant privacy legislation.

10. Data Retention and Security Incidents

Data Retention

We retain personal information only for as long as reasonably necessary to fulfill the purposes described in this Privacy Policy, subject to applicable legal, accounting, tax, fraud-prevention, and recordkeeping requirements.

The applicable retention period may depend on the nature of the information, the purpose of processing, and any relevant legal obligations.

When personal information is no longer required, we seek to delete, anonymize, or otherwise handle it appropriately in accordance with applicable requirements.

Security Incident Response

If we become aware of a security incident involving personal information, we will assess the circumstances and take appropriate action.

Depending on the nature of the incident and applicable legal obligations, our response may include:

  • Investigating the incident and identifying affected systems or information

  • Taking reasonable steps to contain and mitigate potential risks

  • Notifying affected individuals where required by applicable law

  • Providing notifications to relevant regulatory authorities when legally required

  • Reviewing appropriate safeguards to reduce the likelihood of similar incidents

11. Marketing Emails and Communication Preferences

Lenifica respects customer communication preferences and seeks to comply with applicable commercial email and anti-spam regulations.

Our marketing communication practices are intended to include:

  • Clear and accurate identification of promotional communications

  • Non-deceptive email subject lines and sender information

  • An accessible unsubscribe method in applicable promotional emails

  • Processing of valid marketing opt-out requests in accordance with applicable law

  • Sending promotional messages based on appropriate permissions or other lawful grounds where required

Customers may unsubscribe from marketing communications using the unsubscribe link included in applicable promotional emails or by contacting support@lenifica.com.

Please note that opting out of promotional communications does not necessarily prevent us from sending essential transactional messages, such as purchase confirmations, shipping notifications, or important account-related communications.

12. Privacy Policy Updates and Contact Information

We may update this Privacy Policy periodically to reflect changes in our business operations, website technologies, service providers, or applicable legal requirements.

When material changes are made, we will update the "Last Updated" date displayed at the beginning of this policy and provide additional notice when required by law.

We encourage customers to review this Privacy Policy periodically to remain informed about our data practices.

If you have questions about this Privacy Policy, wish to exercise applicable privacy rights, or need assistance regarding the handling of your personal information, please contact us using the information below:

  • Brand Name: Lenifica

  • Legal Business Entity: Kelvera LLC

  • Registered Business Address: 15 N Ocean Dr, Key Largo, FL 33037, United States

  • Privacy and Customer Support Email: support@lenifica.com

  • Customer Service Phone: +1 303-589-6024